Why Hyundai’s US EV Exports Fell 88%—and What It Really Means 1. Stark Numbers: Hyundai’s Exports ‘Evaporated’ In the first half of 2025, Hyundai Motor’s U.S. export performance dropped dramatically. At first glance, this might look like a temporary dip, but the scale is beyond imagination. In just five months, Hyundai Motor Group exported only 7,156 EVs to the U.S. In the same period last year, it was approximately 59,705 units , a staggering 88% decline . Such a sharp drop is not merely a matter of demand—it’s a clear signal that the supply structure and strategy are undergoing profound change. Including internal combustion engines, overall U.S. auto export revenue also fell by 27.1% , and the U.S. accounts for 36% of global EV exports—making it a critical market. 2. Strategy Shift: ‘Korea → USA’ Production Migration The export plunge isn’t due to lack of demand. Hyundai has actually implemented...
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